Franklin

Advertising's role in society [edited by] John S. Wright [and] John E. Mertes.

Author/Creator:
Wright, John Sherman, 1920- comp.
Publication:
St. Paul, West Pub. Co. [1974]
Format/Description:
Book
xix, 501 p. illus. 25 cm.
Subjects:
Advertising -- Addresses, essays, lectures.
Notes:
Includes bibliographical references.
Contributor:
Mertes, John E., joint comp.
ISBN:
0829900077
OCLC:
811057
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