Franklin

The business of advertising / Robert W. Jones.

Author/Creator:
Jones, Robert William.
Publication:
London : Longman, 1974.
Format/Description:
Book
161 p. : ill. ; 21 cm.
Series:
Professional perspectives in marketing
Status/Location:
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Details

Subjects:
Advertising.
Notes:
Bibliography: p. 160-161.
ISBN:
0582445418 :
OCLC:
1195662