Franklin

Readership research : theory and practice : proceedings of the first international symposium, New Orleans, 1981 / edited by Harry Henry.

Publication:
London : Sigmatext Ltd., 1982.
Format/Description:
Book
527 p. : ill. ; 25 cm.
Status/Location:
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Details

Subjects:
Mass media -- Research -- Congresses.
Readership surveys -- Congresses.
Notes:
Errata slip inserted.
Includes bibliographies.
Contributor:
Henry, Harry.
ISBN:
090733802X
OCLC:
8831873