Franklin

Packaging the presidency : a history and criticism of presidential campaign advertising / Kathleen Hall Jamieson.

Author/Creator:
Jamieson, Kathleen Hall.
Publication:
New York : Oxford University Press, 1984.
Format/Description:
Book
xiii, 505 p. : ill. ; 24 cm.
Status/Location:
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Details

Subjects:
Presidents -- United States -- Election.
Advertising, Political -- United States.
United States -- Politics and government -- 1945-.
Notes:
Bibliography: p. 472-495.
Includes index.
ISBN:
0195035046 :
OCLC:
10711045