Franklin

Ethics in social marketing / Alan R. Andreasen, editor.

Publication:
Washington, D.C. : Georgetown University Press, c2001.
Format/Description:
Book
ix, 212 p. ; 24 cm.
Status/Location:
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Details

Subjects:
Social marketing -- Moral and ethical aspects.
Notes:
Includes bibliographical references and index.
Contributor:
Andreasen, Alan R., 1934-
ISBN:
0878408207 (pbk.)
OCLC:
44702251