All this and more, in the next episode of-- / Ron Shachar, Bharat N. Anand.

Author/Creator:

Shachar, Ron.

Publication:

New Haven, Conn. : Yale School of Management, [1996]

Series:

Working paper Series H. Economics (Yale University. School of Management) ; no. 1.
Working paper Series H. Economics ; no. 1

Format/Description:

Book
30 leaves : ill. ; 28 cm.

Subjects:

Television advertising -- United States -- Econometric models.

Notes:

"July 24, 1996"--Leaf [1].
Includes bibliographical references (leaves 17-18).

Contributor:

Anand, Bharat N.
Yale University. School of Management.

OCLC:

712070091

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