Franklin

Focus groups : supporting effective product development / edited by Joe Langford and Deana McDonagh.

Publication:
London ; New York : Taylor & Francis, 2003.
Format/Description:
Book
x, 230 p. : ill. ; 25 cm.
Status/Location:
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Details

Subjects:
Focus groups.
Human engineering.
Design -- Human factors.
Notes:
Includes bibliographical references and indexes.
Contributor:
Langford, Joseph D.
McDonagh, Deana.
ISBN:
0415262089 (pbk. : alk. paper)
OCLC:
50479374