Franklin

Drivers of global business success : lessons from emerging markets / edited by F. Zeynep Bilgin, Ven Sriram, Gerhard A. Wührer.

Publication:
Houndmills, Basingstoke, Hampshire ; New York, N.Y. : Palgrave Macmillan, 2004.
Format/Description:
Book
xvii, 298 p. : ill. ; 23 cm.
Subjects:
International trade.
International business enterprises.
Globalization -- Economic aspects.
Notes:
Includes bibliographical references and index.
Local notes:
Acquired for the Penn Libraries with assistance from the Elizabeth Kelsey Memorial Fund.
From the parents and sisters of Elizabeth Kelsey, WG'97, in her memory; 2004/2005
Contributor:
Bilgin, F. Zeynep.
Sriram, Ven.
Wührer, Gerhard.
Elizabeth Kelsey Memorial Fund.
ISBN:
1403917019 (cloth)
OCLC:
54816947
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