Franklin

The business of ethnography : strategic exchanges, people and organizations / Brian Moeran.

Author/Creator:
Moeran, Brian, 1944-
Edition:
English ed.
Publication:
Oxford, UK ; New York : Berg, 2005.
Format/Description:
Book
xii, 225 p. ; 25 cm.
Subjects:
Business anthropology -- Japan.
Corporate culture -- Japan.
Ethnology -- Japan -- Field work.
Japan -- Social life and customs.
Contents:
Introduction: Strategic exchanges
Baptized by fire
Analysing frames
Frames at work
Managing impressions
Making connections
Doing business
Exhibition of virtue
The art of capitalizing
Creative fields
Conclusion: The business of ethnography.
Notes:
Includes bibliographical references (p. [207]-215) and index.
ISBN:
1845201949 (hardback)
1845201957 (pbk.)
OCLC:
56686403
Publisher Number:
9781845201944
9781845201951
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