Franklin

Media wizards [electronic resource] : a behind-the-scene look at media manipulations / Catherine Gourley.

Author/Creator:
Gourley, Catherine, 1950-
Publication:
Brookfield, Conn. : Twenty-First Century Press, c1999.
Format/Description:
Book
128 p. : ill. ; 26 cm.

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Details

Subjects:
Mass media.
Manipulative behavior.
Form/Genre:
Electronic books.
System Details:
Mode of access: World Wide Web.
Summary:
Explores the various tools advertisers, broadcasters, and others involved in the media use to impart messages to the public, describing both historical and contemporary media events and phenomena.
Notes:
Includes bibliographical references (p. 123-126) and index.
Electronic reproduction. Boulder, Colo. : NetLibrary, 2000. Available via World Wide Web. Access may be limited to NetLibrary affiliated libraries.
Contributor:
NetLibrary, Inc.
ISBN:
0585269122 (electronic bk.)
9780585269122 (electronic bk.)
OCLC:
45728675
Access Restriction:
Restricted for use by site license.