Advertising 1972 [electronic resource] : hearings, Ninety-second Congress, second session, on S. 1461, to require the furnishing of documentation of claims concerning safety, performance, efficacy, characteristics, and comparative price of advertised products and services [and] S. 1753 amendment no. 1118 to establish a National Institute of Advertising, Marketing, Society. May 16, 18, and 31, 1972.
- Washington : U.S. Govt. Print. Off., 1972.
- Government document
iv, 483 p. : ill. ;
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