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LEADER 02622cam a2200481 a 4500
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008 120813s2012 nyu b 001 0 eng
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a| 2012032506
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a| 016135302 2| Uk
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a| 9780415626002 q| hardback
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a| 0415626005 q| hardback
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a| (OCoLC)ocn781675316
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a| (OCoLC)781675316
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a| (PU)5866240-penndb-Voyager
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a| DLC b| eng c| DLC d| YDX d| BTCTA d| UKMGB d| OCLCO d| YDXCP d| BWX
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a| pcc
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a| PAUU
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0
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a| PA4218 b| .M27 2012
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a| 885/.01 2| 23
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a| Marsh, Charles, d| 1955- 0| http://id.loc.gov/authorities/names/n96080489
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a| Classical rhetoric and modern public relations : b| an Isocratean model / c| Charles Marsh.
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a| New York : b| Routledge, c| 2012.
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a| xii, 196 pages ; c| 24 cm.
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a| text b| txt 2| rdacontent
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a| unmediated b| n 2| rdamedia
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a| volume b| nc 2| rdacarrier
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a| Routledge research in public relations ; v| 1
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a| Includes bibliographical references (pages [157]-187) and index.
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a| Isocrates and Modern Public Relations: An Overview -- Sophrosyne and Dikaiosyne: Isocrates? Concentric Ethics -- Peitho: An Isocratean Model of Persuasion -- Homonoia: Antecedents of Public Relations? Social Harmony: Frameworks in Isocratean Rhetoric -- Koinos Bios: Isocratean Rhetoric and the Reflective Paradigm -- Logos and Dunamis: Isocrates and Postmodern Public Relate -- Syggrammata: Planning and New Media -- Paideia: Isocrates? Rhetorical Education -- Antilogia: Speaking Against Isocrates -- Mimesis: Rediscovering Isocrate.
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a| Isocrates x| Criticism and interpretation.
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a| Isocrates. 2| fast 0| http://id.worldcat.org/fast/27676
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a| Rhetoric x| Political aspects. 0| http://id.loc.gov/authorities/subjects/sh85113632
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a| Rhetoric x| Political aspects. 2| fast 0| http://id.worldcat.org/fast/1096959
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a| Rhetoric, Ancient. 0| http://id.loc.gov/authorities/subjects/sh85113634
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a| Rhetoric, Ancient. 2| fast 0| http://id.worldcat.org/fast/1096982
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a| Education, Greek x| Philosophy. 0| http://id.loc.gov/authorities/subjects/sh2009102063
650
  
7
a| Education, Greek x| Philosophy. 2| fast 0| http://id.worldcat.org/fast/903004
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a| Criticism and interpretation. 2| fast 0| http://id.worldcat.org/fast/1198648
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a| Routledge research in public relations ; v| 1. 0| http://id.loc.gov/authorities/names/no2013026724
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a| MARCIVE 2022
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a| 122917 b| 2012-12-03 c| 125 c| 102.50 g| 1 i| PromptCat YAP
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a| 92 b| PAU