Franklin

What are the characteristics of Philadelphia's buyers of paintings, prints, and drawings, and what distinct market segments correspond to distinct consumer groups.

Author/Creator:
Wynne, Graeme Harry.
Publication:
[Philadelphia], 1966 [i.e. 1967].
Format/Description:
Thesis/Dissertation
Book
vi, 89 numb. l. forms, tables. 29 cm.
Local subjects:
Penn theses -- Marketing.
Marketing -- Penn theses.
Notes:
Thesis (M.B.A. in Marketing)--Graduate School of Arts and Sciences, University of Pennsylvania, 1966.
Includes bibliography.
OCLC:
244975980
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