How can the fuel oil industry maintain its residential heating market against competition from the electric industry, with special emphasis on the Richmond, Virginia area?
- [Philadelphia], 1962.
ix, 129 numb. l. fold. col. map, diagrs., forms, tables. 29 cm.
- Local subjects:
- Penn theses -- Marketing. (search)
Marketing -- Penn theses. (search)
- Thesis (M.B.A. in Marketing)--Graduate School of Arts and Sciences, University of Pennsylvania, 1962.
Bibliography: l. 93-95.
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