Franklin

Producing for the theatre : the business of the theatre. James Donovan [electronic resource] / produced by TMW Media Group.

Publication:
Los Angeles, CA : TMW Media Group, 2005.
Series:
Theatre in video
Format/Description:
Video
1 online resource (50 min.)
Subjects:
Theater -- Production and direction -- Law and legislation.
Theatrical producers and directors.
Theater -- Law and legislation.
Form/Genre:
Interviews
Television talk shows.
Language:
In English.
System Details:
data file
Summary:
This series describes the business aspect of producing the play, how you raise the money to capitalize a play or musical, structuring budgets to account for pre-production and 'running' costs, and developing a marketing/publicity and advertising plan. It features theater professionals, including noted publicist David Elzer; Michael Gill, general manager for such productions as Mamma Mia, Phantom of the Opera, and Hairspray; an entertainment lawyer; a theatrical venture capitalist; and an advertising executive from Sorrino-Coyne, the commercial theatre's top advertising agency; who offer insights into forming a contract and negotiating. The discussions are both dynamic and informative and offer insights into how you form a contract and behind the scenes negotiations that are vital for all aspects of theatre production.
Notes:
Title from resource description page (viewed June 24, 2015).
Contributor:
Merrick, Mike, host.
Wishna, Jack, interviewee.
Donovan, James, interviewee.
Alexander Street Press.
TMW Media Group, production company.
Access Restriction:
Restricted for use by site license.
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