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LEADER 01062ctm a22003371 4500
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20220608231610.0
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861208s1968 pau m eng d
001
997318133503681
035
a| (OCoLC)ocm78018173
035
a| (OCoLC)78018173
035
a| (CaOTULAS)147019626
035
9| ADP5805
035
a| 731813
035
a| (PU)731813-penndb-Voyager
040
a| PU
b| eng
c| PSt
090
a| 378.748
b| POA1968.150
100
1
a| Shea, James Alfred.
245
1
0
a| Sales promotion decision making in consumer products firms.
264
0
a| [Philadelphia],
c| 1968.
300
a| v, 104 numbered l. :
b| diagrams ;
c| 29 cm
336
a| text
b| txt
2| rdacontent
337
a| unmediated
b| n
2| rdamedia
338
a| volume
b| nc
2| rdacarrier
502
a| Thesis (M.B.A. in Marketing)--Graduate School of Arts and Sciences, University of Pennsylvania, 1968.
504
a| Bibliography: l. 103-104.
650
4
a| Penn theses
x| Marketing.
650
4
a| Marketing
x| Penn theses.
902
a| MARCIVE 2022
950
l| VPL
955
l| VPL
c| 1
999
a| g121
a| marketing