Franklin

The AMA handbook of public relations [electronic resource] / Robert L. Dilenschneider ; foreword by Maria Bartiromo.

Other records:
Author/Creator:
Dilenschneider, Robert L.
Publication:
New York : AMACOM, c2010.
Format/Description:
Book
1 online resource (256 p.)
Subjects:
Public relations.
Public relations -- United States.
Form/Genre:
Electronic books.
Language:
English
Summary:
Along with business-and the rest of the world-public relations has changed in the digital age.
Contents:
Contents; Foreword; Acknowledgments; Introduction; SECTION ONE: PREREQUISITES FOR DIGITAL COMMUNICATIONS; SECTION TWO: REACHING OUT; SECTION THREE: THE BROADER PR SPECTRUM; SECTION FOUR: MAKING IT HAPPEN; Afterword; Appendix: Tactics for Keeping Up Digitally; Noteworthy Resources; Index; About the Author
Notes:
Includes index.
ISBN:
1-78402-174-1
1-282-49267-5
9786612492679
0-8144-1526-1
OCLC:
560270434
Loading...
Location Notes Your Loan Policy
Description Status Barcode Your Loan Policy