The definitive course on creative folding for marketing, direct mail, and special events from the world's leading expert on folded formats. Get fresh ideas for your next print marketing campaign as the world's leading expert on folded formats, Trish Witkowski, shares unique and effective folded solutions that will add that "wow factor" to your creative projects. This highly visual and inspiring course is filled with print "eye candy"?for designers who operate on either end of the budget spectrum. Trish will set a strong foundation of folding lingo, folding families, and folding dos and don'ts. She'll also share her 10 high impact tricks for folding success and show you how to expertly create folding templates and dielines. You'll see lots of real-world solutions from her famous sample library, too.