Franklin

The fruit and vegetable snacks venture [electronic resource] / Sanya Ojo.

Author/Creator:
Ojo, Sanya, 1960- author.
Publication:
London : SAGE Publications: SAGE Business Cases Originals, 2018.
Format/Description:
Book
1 online resource : illustrations.
Series:
SAGE Knowledge. Cases.
SAGE Knowledge. Cases
Status/Location:
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Details

Subjects:
New business enterprises.
Energy bars (Snack foods).
Entrepreneurship.
Summary:
This case study illustrates the field research, planning, and designing process of a fruit and vegetable energy bar business start-up by an aspiring entrepreneur. The case narrative includes the business template, as well as the opportunities and challenges the entrepreneur envisions in executing a successful venture. The decision points are two-fold, relating to a quandary about funding sources and selling platforms.
Notes:
Includes bibliographical references and index.
Description based on XML content.
ISBN:
9781526445476 (ebook) :
OCLC:
1023530235
Access Restriction:
Restricted for use by site license.