Quickturns acquisition of SpeedSim (B) [electronic resource] : "doomed from the start" / Naeem Zafar.
- London : SAGE Publications Ltd, 2017.
- SAGE Knowledge. Cases.
SAGE Knowledge. Cases
1 online resource.
Consolidation and merger of corporations -- Case studies.
New business enterprises -- Case studies.
- The SpeedSim case study focuses on how mergers and acquisitions work in startup and entrepreneurial environments. It describes how an intelligent East Coast engineer built an extremely frugal company with a goal for acquisition and how the SpeedSim team masterfully executed and maximized their return by starting, growing, and selling a company. The case analyzes the process of how small companies position themselves to be acquired and how an acquirer assesses a company. The case can be used for mergers and acquisition and exit discussions, as well as for culture and organizational behavior discussions for entrepreneurship curriculums. The A case discusses how SpeedSim was built and what process they went through to get acquired. The B case addresses what happened after the acquisition and deals with the perspectives of the players and the challenges of the integration.Students are asked to evaluate how a company should go about establishing itself to be acquired and what decisions should be made in the earlier days of the startup. Students will also discuss how to create a successful acquisition and what factors contribute to the success of such an acquisition.
- Originally published in Zafar, N. (2012). Quickturns acquisition of SpeedSim (B): "Doomed from the start." The Berkeley-Haas Case Series. University of California, Berkeley. Haas School of Business.
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- 9781526409553 (ebook) :
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