Franklin

Communities of innovation [electronic resource] : how video game makers capture millions of dollars of innovation from user communities and you can too! / David Edery and Ethan Mollick.

Author/Creator:
Edery, David, 1976-
Publication:
Upper Saddle River, New Jersey : FTPress Delivers, 2010.
Format/Description:
Book
1 online resource ([8] p.)
Edition:
1st edition
Series:
FT Press Delivers elements.
FT Press Delivers elements
Status/Location:
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Details

Other Title:
How video game makers capture millions of dollars of innovation from user communities and you can too!
Subjects:
Video games industry -- Customer services.
Customer relations.
Video games -- Design.
Form/Genre:
Electronic books.
System Details:
text file
Summary:
"This Element is an excerpt from Changing the game: how video games are transforming the future of business (ISBN: 9780132357814) by David Edery and Ethan Mollick. Unleash user-driven innovation beyond your wildest imagination, for a fraction of the cost of creating it yourself! Game companies have spent years learning to channel user passion into mutually beneficial work. These lessons are increasingly important to every industry because games aren't the only products that attract communities of user innovators"--Resource description page.
Contents:
Cover
The Motivations of User Innovators
What Game Companies Know About User Communities
Endnotes.
Notes:
Cover title.
"An e-burst of inspiration from the best books."
Includes bibliographical references.
Description based on publisher supplied metadata and other sources.
Contributor:
Edery, David, 1976-
Mollick, Ethan, 1975-
Mollick, Ethan, 1975-
ISBN:
0-13-214328-3
1-282-51868-2
9786612518683
OCLC:
601901620