Franklin

Pump up your presentation with stories of substance, style, and relevance

Author/Creator:
Weissman Jerry Author
Edition:
1st edition
Publication:
[Place of publication not identified] FT Press 2011
Series:
FT Press Delivers elements.
FT Press Delivers elements
Format/Description:
Book
1 online resource ([9] p.).
Form/Genre:
Electronic books.
Language:
English
System Details:
text file
Summary:
This Element is an excerpt from Presentations in Action (9780132489621) by Jerry Weissman. Available in print and digital formats. What you can learn from Apple’s iPhone and iPad? How to build narratives that are simpler, more intuitive, and more respectful of your audience. The colossal success of the iPhone and iPad offers a powerful lesson for crafting your story. Bill Portelli, President/CEO of CollabNet, says the iPhone has three basic qualities: it’s simple, intuitive, and assumes its user’s intelligence. Anyone who owns one will agree. A well-told story should have the same qualities….
Notes:
Bibliographic Level Mode of Issuance: Monograph
Includes bibliographical references (p. [8]).
Contributor:
Weissman, Jerry.
ISBN:
0-13-276383-4
1-283-00377-5
9786613003775
0-13-276382-6
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