Prescriptive analytics : introduction.

Publication:

[Place of publication not identified] : Wharton, 2016.

Series:

Customer Analytics ; 19.
Customer Analytics ; 19

Format/Description:

Video
1 online resource (1 video file (00:00:37)) : sound, colour.

Subjects:

Data mining.
Big data.
Consumer behavior.

Language:

Closed-captions in English.

System Details:

digital

Summary:

Ron Berman, Assistant Professor of Marketing at Wharton, introduces the prescriptive analytics module of the customer analytics course.

Participant:

Academic, Ron Berman PhD.

Notes:

Description based on XML content.

Contributor:

Berman, Ron, Academic.

ISBN:

9781529729207 (streaming video) :

OCLC:

1149511714

Access Restriction:

Restricted for use by site license.

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