Franklin

Using Social Media to Gauge Iranian Public Opinion and Mood After the 2009 Election.

Other records:
Author/Creator:
Elson, Sara Beth.
Publication:
Santa Monica : RAND Corporation, The, 2012.
Format/Description:
Book
1 online resource (123 pages)
Subjects:
Presidents -- Iran -- Election -- 2009 -- Public opinion.
Public opinion -- Iran.
Social media -- Political aspects.
Social media -- Political aspects -- Research.
Form/Genre:
Electronic books.
Summary:
In the months after the contested Iranian presidential election in June 2009, Iranians spoke out about the election using Twitter--a social media service that allows users to send short text messages, called tweets, with relative anonymity. This research analyzed more than 2.5 million tweets discussing the Iran election that were sent in the nine months following it, drawing insights into Iranian public and mood in the post-election period.
Contents:
Cover
Title Page
Copyright
Preface
Contents
Figures and Table
Summary
Acknowledgments
Abbreviations
CHAPTER ONE: Introduction
Analysis of Social Media Can Help Gauge Public Opinion and Mood in Closed Societies
A New Computer-Based Tool Offers a Promising Means of Tapping into Politically Oriented Content in Social Media
This Type of Analysis Can Have Important Policy Uses
Organization of This Report
CHAPTER TWO: Methodology
The Precedent for Our Approach: Previous Research Using LIWC and Word-Usage Analysis
LIWC Has Been Shown to Accurately Represent Verbal Expression
The Real Potential of Exploring Word Usage Lies in Its Links with Behaviors and Outcomes
Word Usage Is Now Being Studied in Politically Oriented Contexts
Our Research Process
Planning Tasks: Understanding the Sphere of Relevant Social Media
Selecting Twitter Texts
Selecting Iran-Relevant Political Topics
Selecting the LIWC Word Categories to Use in Our Analysis and Defining How We Would Interpret Them
CHAPTER THREE: Background on Social Media Use in Iran and Events Surrounding the 2009 Election
Social Media Use in Contemporary Iran
The Scale of Internet and Social Media Usage in Contemporary Iran
Who Is Using Social Media in Iran?
The Anonymity Factor
The Iranian Information Environment Prior to the 2009 Presidential Election
The Use of Social Media During the 2009 Presidential Election in Iran
The Role of Social Media in Iran's Internal Politics Grew Rapidly After the 2009 Presidential Election
Major Events in Iran During the Post-Election Period
The Rise of Mass Protests
June 19: Khamenei's Friday Prayer Speech
June 20: Neda Agha-Soltan's Death
July 9: Anniversary of the 1999 Student Uprisings
August 5: Ahmadinejad's Inauguration
September 18: Quds Day.
Late December: Ashura Day Protests
February 11, 2010: 31st Anniversary of the Islamic Revolution
CHAPTER FOUR: Overall Trends in Public Mood in Iran After the 2009 Presidential Election
Public Mood Throughout the Nine Months After the Election
Twitter's Clearest Indicator of Mood and Forecaster of Action: Swear Words
Use of Pronouns on Twitter After the Election
Summary
CHAPTER FIVE: Iranian Public Opinion About Specific Topics in the Aftermath of the 2009 Election
Public Opinion Leading Domestic Political Figures: Ahmadinejad, Khamenei, Mousavi, and Karroubi
Summary
Background
Comparing Trends in Public Opinion About Political Figures
Around the Quds Day Protest, Twitter Users Wrote More Negatively About Khamenei Than About Ahmadinejad
At Certain Points, Twitter Users Wrote More Positively and Less Negatively About Karroubi Than About Mousavi
Initially, Twitter Users Swore More About Ahmadinejad Than About Mousavi, but the Opposite Became True
Policy Implications
Pro-Government and Opposition Groups: The Green Movement, the Revolutionary Guards, and the Basij
Summary
Background
Comparing Trends in Public Opinion About Political Groups
The Green Movement Was Viewed More Positively Than the Revolutionary Guards or Basij
Twitter Users Swore More About the Basij Than About the Revolutionary Guards
Public Opinion About the United States, President Obama, and the CIA
Summary
Usage of Swear Words Suggests Early Frustration with the United States and President Obama, as Well as a Strong Desire for U.S. Action
Usage of First-Person Singular Pronouns Regarding the United States and President Obama Generally Paralleled Usage of Swear Words
Pronoun Use When Writing About Obama as Compared with Iranian Figures.
Twitter Users Expressed Less Negative Emotion When Writing About Obama as Compared with Iranian Figures
Positive Emotions in Tweets About Obama Showed Several Pronounced Spikes Compared with Tweets About the United States
Some Twitter Users Pointed to Foreign Influence, Particularly Intelligence Agencies, as the Driving Force Behind Protests
Public Opinion About Specific Countries: Israel, the United States, and Iran
Summary
Twitter Users Only Infrequently Swore Regarding Israel or the United States
Twitter Users Swore More When Referring to the "Islamic Republic" Than to "Iran"
Twitter Users Expressed Positive Emotions Toward Israelis Who May Have Aided the Protest Movement
CHAPTER SIX: Methodological Considerations
Additional Demonstration of the Methodology: Sadness Words
Linguistic Indicators That Did Not Work as Expected on Twitter
Differences in Phrasing May Reflect Differing Intentions and Writing Styles
Limitations of Automated Analysis Suggest That It Is a Complementary Approach to Manual Analysis
CHAPTER SEVEN: Next Steps: A Design for a Second Phase of This Program of Research
Looking Ahead Toward the 2013 Iranian Presidential Elections
Validating the Methodology
Improving Current Aspects of the Methodology
Expanding the Scope of the Current Work
APPENDIX: Additional Details Regarding Methodology: Data Collection and Analysis
References.
Notes:
Description based on publisher supplied metadata and other sources.
Local notes:
Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2021. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.
Contributor:
Yeung, Douglas.
Roshan, Parisa.
Bohandy, S R.
Nader, Alireza.
Other format:
Print version: Elson, Sara Beth Using Social Media to Gauge Iranian Public Opinion and Mood After the 2009 Election
ISBN:
9780833059895
9780833059727
OCLC:
780425792
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