Franklin

Managing Authentic Relationships : Facing New Challenges in a Changing Context.

Author/Creator:
Wijers, Jean Paul.
Publication:
Amsterdam : Amsterdam University Press, 2019.
Format/Description:
Book
1 online resource (257 pages)
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Subjects:
Leadership-Philosophy.
Executive ability.
Organizational behavior.
Form/Genre:
Electronic books.
Contents:
Intro
Content
Foreword
Preface
Introduction
From an ethical perspective to relationships
Symbolic exchange
Authenticity
Management
Notes
How do you want to be seen?
1. The Importance of Networks and Relationships
Friends and outsiders
networking in the seventeenth century
1.1 The transition to 4.0 organizations
1.2 A new era
1.3 The relationship-centered organization
1.4 Strategic Relationship Management
a purpose or a tool?
1.5 Developing strategic relations
1.6 Shared value networks
1.7 Technical and adaptive challenges in relationship management
1.8 The value of authentic relationships in a swift society
1.9 Grounding elements in relationship management
attention, friendship, and loyalty
1.10 Rules and dialogue as a way to sustain a community
1.11 Symbols and gestures to create meaningful relations
1.12 The power of trust
1.13 Conclusion
Notes
2. The Importance of Protocol in Networks
2.1 The symbolic value of protocol
2.2 Protocol to manage time
The future of protocol
how new rituals might modernize protocol in our highly individualized age
Protocol is an executor of Strategic Relationship Management
3. Developing a Networking Vision
Notes
Upward mobility
4. Relationship Management Strategy
4.1 An active role for the Manager of the Network in the strategy debate of the organization
4.2 Relationship Management Strategy in the context of a plan debate of the organization
4.3 The strategy paradigm that drives your Relationship Management Strategy
4.4 Strategic relationship networks
4.5 Relationship Management Strategy as an iterative process
4.6 Making the Relationship Management Strategy tangible
4.7 Strategy as an outcome of negotiations at many levels
Notes.
5. Relationship Echelons and Stakeholder Management
5.1 Stakeholders as relationship echelons
5.2 Stakeholder analyses as input to the Relationship Management Strategy
5.3 Strengthening relationship bonds
5.4 Mapping stakeholders at the individual level
5.5 Stakeholder relationship management
5.6 Customer as relationship echelons
5.7 Customer segmentation criteria
5.8 Segment of one
5.9 Differentiating stakeholder treatment
Notes
6. Developing a Relationship Management PlanOnce defined, the Relationship Management Strategy needs to be implemen
6.1 Cascade of objectives
6.2 Relationship Management Plan
Public sector Strategic Relationship Management - The Municipality of Antwerp's story of facilitating benefits for the community
7. Relationship Management Capabilities
7.1 Data management
7.2 Omnichannel management
7.3 Customer communication and media
Notes
8. Assessing the Return-on-Relationship (RoR
8.1 Return-on-Relationship
8.2 Calculating the Return-on-Relationship
8.3 Factors influencing the Return-on-Relationship
8.4 Social network analyses
Notes
9. Relationship Performance Management
9.1 Performance management models
9.2 Relationship performance measurement
9.3 Relationship target setting
9.4 Closing the loop
9.5 Supporting crm system
9.6 Example Relationship Key Performance Indicators (kpis)
9.7 Reflections on relationship performance management
Making relationship marketing more valuable
10. The Responsibility for Strategic Relationship Management
10.1 A network organization
10.2 Mapping internal stakeholders
10.3 The relationship management structure
10.4 The Manager(s) of the Network
10.5 The profile of a networker.
10.6 Defining the role and responsibilities of the networking teams
Notes
11. Implementing a Relationship Management Strategy
Implementing Change
11.1 Relationship management
how to implement change
11.2 Analyzing the current and desired situation and managing the change
11.3 Motivation
11.4 Formal and informal communication
power and influence
11.5 Conclusion
Notes
How a refugee organization professionalized its relationship management
LinkedIn or Facebook?
12. Supporting the Networkers
Creating the Networking Tool Kit
12.1 Networking tool kit
13. Networking Events or Meetings
13.1 The goal of networking events or meetings
13.2 Managing the network event or meeting
Notes
The authors
The Institute of Strategic Relationship Management
Glossary
Index
Thank you
Colophon.
Notes:
Description based on publisher supplied metadata and other sources.
Local notes:
Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2021. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.
Other format:
Print version: Wijers, Jean Paul Managing Authentic Relationships
ISBN:
9789048540884
9789462988613
OCLC:
1096226283