Franklin

Employee Ambassadorship : Optimizing Customer-Centric Behavior from the Inside-Out and Outside-In.

Author/Creator:
Lowenstein, Michael W.
Publication:
New York : Business Expert Press, 2017.
Format/Description:
Book
1 online resource (234 pages)
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Form/Genre:
Electronic books.
Contents:
Cover
Contents
Foreword: For Employees and Customers, Should the Goal Be Higher Engagement or Higher Experience Value?
Introduction: Do You Really Wanna Work Here? Are You Happy? Are You Aligned? Are You Productive?
Chapter 1: The Evolving Role(s) and Needs of Employees … and How to Stay in Front of Them
Chapter 2: Customer Centricity and Stakeholder Centricity, and the "People-First" Employee Experience
Chapter 3: Challenges (and Opportunities) Represented by Focus on Employee Satisfaction and Engagement
Chapter 4: The Linkages Between Employee Commitment and the Customer Experience
Chapter 5: Building to Employee Ambassadorship: Concept Scoping and Enterprise Value
Chapter 6: Customers and Employees, and the Emotional Drivers They Share As Stakeholders
Chapter 7: Measuring the Macro (Enterprise and Group) Level of Employee Ambassadorship
Chapter 8: Addressing and Assessing the Impact of Employee Negativism and How a Stakeholder-Centric Culture Can Fix This
Chapter 9: The Employee Life Cycle of the Future and Ambassadorship in Practice
Afterword: Eyes on the Stakeholder Experience Value Prize
Index
Adpage
Backcover.
Notes:
Description based on publisher supplied metadata and other sources.
Local notes:
Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2021. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.
Other format:
Print version: Lowenstein, Michael W. Employee Ambassadorship
ISBN:
9781631576652
9781631576645
OCLC:
986106901