Franklin

MLA

Martinez Onaindia, Carlos, and Brian Resnick. Designing B2b Brands : Lessons From Deloitte and 195,000 Brand Managers. .

APA

Martinez Onaindia, C., & Resnick, B. Designing B2B Brands : Lessons from Deloitte and 195,000 Brand Managers. .

Chicago

Martinez Onaindia, Carlos., and Brian Resnick. Designing B2B Brands: Lessons From Deloitte and 195,000 Brand Managers.