Franklin

Consumer behavior; research on consumer reactions. Edited by Lincoln H. Clark. Assisted by Joan B. Carney.

Author/Creator:
Clark, Lincoln H. (Lincoln Harold), 1910- ed.
Publication:
New York, Harper [1958]
Format/Description:
Book
vii, 472 p. illus. 24 cm.
Series:
[Harper's Consumer behavior series, v.3]
[Harper's Consumer behavior series, v.3]
Status/Location:
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Details

Subjects:
Consumers.
Notes:
Includes bibliography.
OCLC:
291507